Franchise Concepts

Bring the flavors of Montego Bay to your community. Our brand blends Jamaican-inspired baked goods, housemade cooked foods, and curated grocery essentials for a memorable, high-margin customer experience. Choose the concept that fits your market, budget, and growth goals.

Franchisee Advantages (All Concepts)

  • Turnkey brand identity, recipes, and operations manual

  • Training for bakers, cooks, and managers + ongoing support

  • Sourced core ingredients and supplier network for authentic flavors

  • Marketing toolkit: local launch support, digital menu assets, loyalty program integration

  • Proven unit economics with model-specific projections and site-selection help

Black and white drawing of Montego Bay Bakery with yellow accent awning, a sign showing yellow bread and rolls in the window, an 'OPEN' sign on the door, a flag with a Rastafarian style woman with a headwrap, and background with palm trees.

Bakery & Baked Goods Concept

Concept 1 — Bakery Only (Minimal footprint, Fast ROI)

Positioning: High-quality artisan bakery focused on Jamaican pastries, sweet breads, patties, coffee, and grab-and-go items.
Ideal locations: Urban sidewalks, strip centers, transit hubs, university edges, office districts.
Space / build: 600–1,200 sq ft — counter, display, small prep area, seating optional.
Core offerings: Patties, coco bread, buns, rum cake slices, coffee, cold drinks, signature sauces to-go.
Staffing: 4–8 employees (shift-based).
Investment highlights: Lower build-out and equipment costs; faster break-even; strong morning and lunch traffic.
Revenue streams: In-store retail, takeout, small catering for offices, packaged goods retail.
USP / Customer promise: Authentic Caribbean bakery flavors delivered fresh daily with quick service.

Sketch of a Caribbean restaurant storefront with the sign 'Montego Bay Kitchen & Bakery,' Jamaican flag, a stylized lion logo in Rastafarian colors, and a man sitting on a bench outside.

Kitchen & Bakery Concept

Concept 2 — Bakery + Cooked Food (Balanced growth & higher ticket)

Positioning: Bakery plus full hot-prepared menu — sandwiches, stews, jerk chicken, daily specials and expanded beverage program.
Ideal locations: Neighborhood centers, urban foodie districts, near workplaces and residential areas.
Space / build: 1,200–2,500 sq ft — display, expanded kitchen, small dining area, limited delivery staging.
Core offerings: All Bakery Only items plus hot entrees, combo meals, family meals, seasonal specials, expanded sides.
Staffing: 8–18 employees including cooks, line staff, and front-of-house.
Investment highlights: Higher average ticket, increased lunch/dinner traffic, catering and delivery opportunities.
Revenue streams: Dine-in, takeout, delivery, catering, meal bundles, weekend brunch offerings.
USP / Customer promise: Fast-casual Caribbean kitchen — comforting, made-from-scratch meals that pair perfectly with our bakery.

A storefront for Montego Bay Kitchen and Pantry with a yellow, green, and black striped awning, two people standing outside, and a sign with colorful logo on the door.

Kitchen, Bakery & Grocery Concept

Concept 3 — Bakery + Kitchen + Grocery (Flagship / Destination)

Positioning: Full-service neighborhood food hub — bakery, hot kitchen, and curated Caribbean grocery and pantry items.
Ideal locations: High-traffic suburban centers, multicultural neighborhoods, anchors in lifestyle centers.
Space / build: 2,500–5,000+ sq ft — full kitchen, larger retail grocery shelving, extensive seating, dedicated pickup area.
Core offerings: Full menu from Concepts 1 & 2 plus packaged spices, sauces, frozen ready-meals, imported staples, meal kits, bulk pastries for events.
Staffing: 15–40 employees (managers, chefs, bakers, grocery merchandisers, FOH).
Investment highlights: Highest revenue potential and brand presence; recurring retail sales; cross-selling synergies between fresh and packaged goods.
Revenue streams: Retail grocery, prepared foods, catering contracts, subscription meal kits, wholesale to local retailers.
USP / Customer promise: A one-stop Montego Bay experience — shop ingredients, eat authentic dishes, and take home bakery favorites.

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